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Happy Wednesday,
This week I'm sharing the one piece of advice I would give to anyone using AI right now and it's going to change the way you use these models. I'm also showing you five ways to use Claude's most powerful model before your free access runs out on July 12th, and settling the weirdest debate on the internet right now... is ChatGPT a man, a woman, or something else entirely?
Let's get into it.
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IN THIS EMAIL
» You NEED to have a master prompt
» 5 crazy Claude (Fable 5) use cases this week
» Is ChatGPT a man, a woman, or neither?
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🧠 THIS CHANGES EVERYTHING
You NEED to Build Your Master Prompt
I've mentioned this before but almost nobody does it and it's the single highest leverage thing you can set up. Recent studies have shown that context is the number one thing that matters in AI right now. And if I had to give one single piece of advice to anyone who is currently using AI it would be this: create your own master prompt. Most people open ChatGPT or Claude, type a question, and wonder why the answer sounds generic. That's because the AI knows nothing about you. It's completely guessing.
A master prompt is a PDF document that contains everything about you. Your job, your goals, your writing style, how you talk, your family situation, your industry, your preferences, all of it. You upload it once into any AI and suddenly it stops giving you cookie-cutter answers and starts giving you answers that actually sound like they came from someone who knows you. And the best part is it's portable. You can take the same thing and drop it into Claude, ChatGPT, Gemini, whatever you want. It works everywhere.
I built a prompt that walks you through how to set up your master prompt. Just paste this into ChatGPT or Claude and it's going to set everything up for you. Follow the instructions, answer the questions, and it handles the rest.
Pro tip: Use WisprFlow or an AI voice dictation tool to answer these questions. It's going to be much faster.
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You're going to help me build my personal Master Prompt: one file that captures everything about me so any AI model instantly understands who I am. Make this a fun, guided walkthrough.
First, tell me to turn on voice mode so I can answer out loud, and give me the exact steps to turn on voice mode for the tool I'm using.
Then ask me 10 rounds of questions, 10 questions per round, rapid fire. Base some on what you can already infer about me and confirm those, and make the rest genuinely interesting, so we cover my work, my life, my family, my goals, and how I write and talk.
After the 10 rounds, ask me any final clarifying questions you still need.
Then generate ONE comprehensive Master Prompt organized into clear sections (Work, Life, Family, Personality, Voice and Writing Style, and anything else relevant), detailed enough that any AI model would deeply understand me and my business.
Finally, save it into your memory for our future chats, and give it to me as a downloadable PDF titled "(Person's Name)'s Master Prompt" that I can upload into any other AI tool.
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Take a two to four hour block this week or this weekend to sit down and do this. I promise it's going to be worth way more than the time you're putting in. Think of it this way... every AI conversation you have from this point forward just got ten times better. That's a pretty solid return on a couple hours.
Every person I've had do this has come back and said it completely changed how useful AI is for them. The difference in your outputs after is honestly night and day. I put together a full guide with more use cases and tips for getting the most out of your master prompt, linked below.
Get the full master prompt guide →
🚨 THIS IS SERIOUS
5 Crazy Claude (Fable 5) Use Cases This Week
If you've been reading the newsletters you'll know that Anthropic just released one of the most powerful AI models on the planet called Fable 5. Claude launched it, the government restricted it, then we finally got it back, it's been a long story... but we finally have access to it and Anthropic just extended the ability to use it for five more days. You now have until July 12th. And if you haven't tried this out yet it's going to literally blow your mind.
You need a Claude Pro, Max, or Team plan to get access but if you already have one of those then you're good to go. I gave it a prompt to fix some things on my website today and it literally ran for an hour and a half non-stop and nailed the edits I was asking for on the very first try. So I thought I'd quickly share five use cases I've been seeing around the internet that you can try out before the deadline.
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1. Clone an app you wish you could customize.
Got a paid tool that almost does what you want but not quite? Tell Fable what the tool does and what you'd change and it builds you a custom version from scratch.
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2. Run a full SEO audit on your website.
Give it your URL and it crawls your pages, checks your meta tags, analyzes your heading structure, finds linking gaps, and gives you a prioritized fix list. People pay agencies thousands for this.
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3. Build a cross-platform analytics dashboard.
Tired of checking five different apps for your numbers? Tell Fable to pull everything into one view. People have built dashboards that track Reddit, LinkedIn, YouTube, and Instagram all in one place.
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4. Automate your entire email and calendar workflow.
Tell Fable how you want your emails sorted, which ones need responses, and how you like your calendar organized. It builds the whole system and connects everything for you.
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5. Make yourself a video game if you're bored.
Describe a game concept and Fable builds the entire thing from scratch. People are making puzzle games, RPGs, and retro arcade games in a single session. Honestly one of the most fun things I've seen people do with it.
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Quick warning though... watch your credits. Fable uses them fast because it's doing so much work behind the scenes. I burned through half my weekly credit on one project and sat there staring at my rate limit screen for hours lol.
Try Fable before July 12th →
🤔 THIS IS WILD
Is ChatGPT a Man, a Woman, or Both?
This might sound random but I get people telling me this all the time. "She is the best AI ever, she did this and this for me" or "he just wrote my entire business plan!" People are totally convinced that ChatGPT is either a man or a woman and a few say it feels like something else entirely. And honestly the more I dove into this the way more interesting this question actually is.
Researchers ran a study with over 1,500 people and asked them a simple question: do you think ChatGPT is male or female? The majority actually said male. Which is really interesting because almost every other AI assistant we've ever had, Siri, Alexa, Cortana, all defaulted to female voices and female names. So what makes ChatGPT feel different?
The researchers think it comes down to what ChatGPT is good at and what it was trained to do. When people see it answering technical questions, writing code, or explaining complex topics... they associate that with male stereotypes. But the most interesting part is that ChatGPT was trained on an enormous amount of human writing so it's kind of a blend of all of us. But it tends to default to whatever the personality of the person who's asking the question is. So whatever gender you are, ChatGPT is most likely going to mirror that back to you. It was trained to do this because it's more of an interactive chatbot that way. People feel more connected to it and trust the answers more when it feels like someone similar to them is talking.
At the end of the day ChatGPT has no gender at all. It really is just a bunch of zeros and ones. But as humans we can't help it. We name our cars and even our houseplants. Anyone can think of ChatGPT as whatever they want but I'd rather just use it as the practical tool it actually is.
I decided to run a poll. What do you think? If you have the time please vote down below and let me hear what you think. I'll share the results in the next newsletter. (Little surprise at the end of the poll too.)
Go cut out a few hours and build your master prompt this week, and bonus if you build it with Fable 5! You're going to see massive changes in how you use AI, I promise.
See you Sunday.
Maverick
P.S. Want your business to actually show up inside AI? The brands that rank are seeing up to 3x the conversions. Get your free AI visibility score and see exactly where you stand inside AI.
P.P.S. If you're new here or you ever skip one, I've got a newsletter archive of all my past emails you can catch up on anytime.
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